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We, horn people, when we see as some kind of horn outsider begin to spill his foolishness about the horns inhalations, we always feel  that out territory was violated by a primitive brain who listen a box loudspeaker. The Absolute Sound, in its March issues, published Robert Harley call (it had to call this writing a review) to any freak who subscribes Robb Report and who dreams about an inch-larger penis to pay attention to the new Magico Ultimate loudspeakers. As the result the, ever wondering Mike Lavigne lost his sleep

http://www.goodsoundclub.com/TreeItem.aspx?postID=2013#2013

and Mike Framer is filing a legal procedure against Magico as Magico did not give him to “review” his loudspeaker.

http://www.goodsoundclub.com/TreeItem.aspx?postID=1957

What a shame for the poor Fremey: he did not warm his hands off the Magico speakers.  The Fremey have browsed horn sites and have collected some saleable quotes. Now the Mickey-Mouse Fremey was fully ready to write his new “horny” review. But the bad boy Baba Harley took the Magico’s peaces of reviewing cake almost from the Fremey’s mouse… Do not worry Mr. Fremey, Robert Harley did a very noble job fully substituting you – means writing a few thousands words about ….nothing.

In the past I have written a few comments blaming the folks who writhe in audio publications being ignorant, deceptive of juts simply stupid:

Martin-Logan, Myles Astor and the Silent Running Stupidity.
http://www.goodsoundclub.com/TreeItem.aspx?PostID=1459

Lamm LP2 phonostage: review of review.
http://www.goodsoundclub.com/TreeItem.aspx?PostID=708

“His name was Marc Mickelson he was a showgirl…”
http://www.goodsoundclub.com/TreeItem.aspx?PostID=760

In all those cases I did not partially cared about the products but rather about the very superficial and very primitive reference points that the reviewers used when they approaches to the given components. In the case of the Magico Ultimate Robert Harley unfortunately did the very much the same – he published a very primitive judgment about the product. Not positive or negative but juts primitive, or the judgment that is intellectually structured to be consumed by the Mike Lavignes and the similar to him audio cretins…

In the beginning the review Robert Harley was trying to convince a reader that a reader has some king of deadly illness and that him, Robert Harley, has a cure for it. What he failed to mention is that the deadly disease has name – the primitivism of expectations - and Robert Harley did his best to provide his “remedy” injecting into the article the  primal “Got the milk?” paradigm. The rest of the review Robert Harley reprinted the information from the Magico marketing brochure, informing the readers how shiny the speakers might be. Interestingly that when Magico guy

(I have mentioned him at: http://www.goodsoundclub.com/TreeItem.aspx?PostID=1922#1922)

described to me his speakers he made a number of mistakes and “simplifications” that were ironically word by word re-printed by Robert Harley I his article. So, what the review is: walking around the speakers, describing the “large WBT binding posts” and reprinting what a manufacture give you to reprint? Well, probably Robert also have listen those loudspeakers? Yes, he did, and the most horrible that Mr. Harley actually have writhen what he thinks about his listing assessment. Robert isolated his listening impressions into a separate section in order do not confuse them with his description of waling around a first loudspeaker that he ever have seen. If he seen more that one loudspeaker then he might point out what fundamental design problems that Magico loudspeakers have? Ok, let do not judge Mr. Harley so hard – the Magico were a first Robert Harley loudspeakers…

The listening session…The 2/3 of the Robert Harley’s listening description went, for whatever reasons, to describe someone else playback, the badly-informed description of the available crossovers… and then a few paragraphs of actual Sound. Well, was Mr. Robert Harley talking about Sound or about his Pavlovian reaction to THE SOUNDS?

I have to explain here something. The people who pluged into audio industry professionally (and partially those who deal with sale) are disabled to hear and to talk about Sound.

http://www.goodsoundclub.com/TreeItem.aspx?PostID=930

Those people do not recognize Sound “as is” but they rather recognize anything auditable as the sequence of precompiled listening criteria. Any of them have 10-20 pre-built for them judgments that they try to match up against what they hear.  I experimented with the industry people for years and I have reached a point when playing for them something and passing to them 1-2 keywords I can instigate a very precise and very predictable “pre-compiled” feedback from them. They are like the freaking computers form 70s – capable to accept a single word and then return a single word, nothing else.

In context of above, Robert Harley unfortunately did nothing else then being Robert Harley – to express a Pavlovian reflex of am industry sale professional. He passes 5 paragraphs of very generic comments that would be appreciated only if you embrace the Audiogon-level jargon. All that the review had were juts the  primitive judgments, primitive music material,  no description how the installations actually sounds and what kind idiosyncrasies it has, no facts check, no Robert Harley in the view, no thoughts of the owner of the system, no educational information for Robert Harley or for the readers. I have a feeling the Magico guy built the set of the loudspeakers for a guy in San Francisco, come up with a generic marketing release and then juts planed it in the hands of Robert Harley.

Everyone wins in this situation: Robert Harley, the Magico’s accountant, the magazine and the fools-customers who had guys to read the review to the end (I did not). However, there are two entries that gained nothing from the Robert Harley’s writing: the Magico Ultimate loudspeakers – they lost a chance to say about themselves, and the Magico’s designer – he did not learn about nither the Magico’s Sound not the Magico’s desng problems.

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